jontusingh: Putting your best face forward: The importance of your business Facebook page design

Whether your business is large or small, blogger or builder the importance of a quality Facebook page is becoming ever more apparent. ? Some businesses hire designers, media marketers and promoters to help them put their best ?face? forward on Facebook, but for those of us that are bloggers, WAHM and WAHDads, small or local business owners we may need some help creating the best possible?business facebook page design. ? What are the advantages to a good business Facebook page design?

A good business Facebook page design stops drive by visits. ? How many times do you get directed to a Facebook page to end up there and wonder ?What is that all there is?? ?Instead of ?liking? what you see and sticking around for more readers drive on by your page, loosing you the reader, the business and the contact.

A good business facebook page design?creates a call to action. ?Here are two examples. ?One is my own personal page. ?As you can see personal pages don?t really POP! ?Sure the cover makes a nice way to express yourself, but there is nothing there to draw you in or make you take action and that is the whole reason behind having a business Facebook page, to not only tell people about your business but to also give them something that makes them want to act, whether it is a giveaway, a purchase, a like or a share?

Writer Lisa Mason allowed me to use her business Facebook page as an example. ?She has a custom design that talks about what she does and where she does it. ?Custom tabs not only draw the readers eye but show the reader where to go and what they can do when they get there. ?It?s visually appealing and useful. ? She includes a call to action, telling readers what to do next. ?These are all signs of a good business Facebook page.

A good Facebook page design is easy to use. ?Have you ever visited a Facebook page to find out more about an event, activity or giveaway only to find that you just couldn?t find the item you were there for. ? Even with the new timeline and all the updates that Facebook does, a good business page design is easy to use and is used regularly. ? No one is going to take the time to dig around to find out the information they came for. ? Easy to use, means it will get used, and that?s what our business page is made for right?

Depending on your business you may want to include apps that help your business. For example, on Money Saving Parent?s Facebook page we like to include our Pinterest activity and an app for our Facebook fans of the week. ? We like to hear from our readers and want them to know it. ?That?s why you really do need ?an app for that.

A good Facebook page design doesn?t have to cost a lot of money, though I found that I would rather let the professionals do it than spend hours (and I do mean HOURS) trying to do it myself when there are so many more things I could be doing that well, maybe I?m just better at.

Take a look at your business or fan page on Facebook. ?Ask your friends, family and yes even your fans, ?Is there something we could do here to make it better??

This is a sponsored post however, all the points and views are my own.